The airline had earlier offered a 50% discount to the elderly in the business and economy classes in the domestic sector.
"However, the discount is available only on tickets purchased from Air India reservation offices in India," said the spokesperson. "Applicable on the basic fare of market fares, the offer will be valid for outbound travel commencing on or before March 31, 2010. While the discount is valid on both AI and IC designated international flights, it is not available on code share flights."
According to sources, this is the airline's attempt to get more passenger load as almost all international airlines have been operating below capacity since last year.
An IATA study revealed that, on an average, the airlines were carrying only 73% passenger load. "There is no harm in Air India offering discounts if it helps them get passengers," said a senior aviation expert.
Source: http://www.dnaindia.com/money/report_air-india-offers-senior-citizens-20pct-off_1314307
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